Dr. Sharon Joyce brings over 25 years of experience in admissions and student affairs to her role as a Senior Consultant at Fortuna Admissions. At University of California Berkeley, she served as Associate Director of Admissions and contributed to strategic planning as a member of the Senior Management team. Her tenure at Carnegie Mellon encompassed roles in admissions and career services.

Sharon holds a BA from Chatham University and an EdD in Administrative and Policy Studies in Higher Education from the University of Pittsburgh, where her doctoral research focused on first-generation college students’ progression into graduate programs. She is a Certified CliftonStrengths Coach, a WOW Certified Essay Coach, and an Associate Member of the Independent Educational Consultants Association (IECA). Additionally, she completed the Independent Educational Consultant certificate program through UC Irvine to further enhance her coaching skills.

Known for her empathetic and individualized approach, Sharon excels at helping high school students gain clarity and confidence as they prepare for college. She guides students through early planning, encouraging reflection on their strengths, interests, and goals to develop authentic, well-crafted applications. With a deep commitment to inclusive education and a talent for demystifying the admissions process, Sharon empowers students to tell their story and take ownership of their college journey.

Sharon has lived in every continental US time zone and wouldn’t mind adding Hawaii to the list. She leads a book club (favorites: dystopian thrillers and mysteries), sings in community choirs when not belting Taylor Swift in the shower, and proudly cheers on her 13-year-old son as a “tennis mom.” Weekends often mean hikes with her husband of 20 years and their Zoom-famous pup, Eevee.